Leslie E. Silverman is an experienced marketing professional focused on new business development. She initiates change, energizes others through enthusiasm and leadership, and originates practical and successful marketing projects.

Leslie strives to provide innovative communication vehicles and deliver exceptional value. Working with carefully selected graphic designers and web service providers, she helps clients implement winning communications strategies that leverage budgets of all sizes.

Leslie holds a BA from the University of Pennsylvania. She brings over 17 years of communications expertise to clients. Prior to her work with C3 clients, Leslie held the following positions:

  • As Marketing Manager of Arthur Andersen’s Derivatives and Treasury Risk Management consulting group, Leslie provided strategic marketing services to a group of over 30 national and local consultants. Guiding an outside design firm, she reengineered the group’s corporate identity and created successful marketing collateral materials including brochures, advertisements, presentations and direct mail pieces.
  • Prior to joining Arthur Andersen, Leslie was the North American Marketing Director of a British financial consulting group (MRC) specializing in the international shipping and commodities industries. She devised a strategic marketing plan consistent with the European company's objectives to produce a 40% increase in sales in the North American market.Leslie also expanded their business significantly in the international oil trading industry, and increased their volume of sales and product mix to existing customers, in some cases by more than 50%.
  • Leslie provided marketing services for Chicago Research & Trading Group’s subsidiary, CRT Energy. At that time, the firm was the largest options trading firm worldwide.
  • Prior to her corporate experience, Leslie worked in nonprofit development at the University of Pennsylvania. She was responsible for writing grant funding proposals and direct mail solicitations, as well as creating, editing and producing the School of Nursing’s first Development Newsletter.