This week I helped a friend launch a LinkedIn profile. It was interesting seeing how this new social media tool is perceived by someone just starting in social networking for business. Here are some tips that helped her, which I hope can help you, too.
1. Write Your Profile as a Brochure or Website Content
Think of your [...]
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How to Leverage Your LinkedIn Profile
Posted by admin on 05/07/2010 with 0 Comments
Four Social Marketing Hurdles You CAN Clear
Posted by admin on 04/26/2010 with 0 Comments
Today I had a discussion with a marketing colleague concerning social media (platforms like FaceBook, LinkedIn, etc.) and how our clients are adapting to their use – or not. Smaller companies seem to know that “the big boys” are participating in the social media scene, and that therefore they should, too. They are hearing that [...]
Filed Under: Blogging, Facebook, LinkedIn, Social Networking for Business, Website Content, inbound marketing
Just Launched: Redesigned Green Biz Website
Posted by admin on 04/09/2010 with 0 Comments
As of this morning, www.Greencycle.net is out in cyberspace and working hard to push this green business’ search engine rankings upward!
GreenCycle, with locations in both Connecticut and Indiana, produces natural landscaping products from recycled organic material. Their website is designed for performance, with search engine friendly architecture, keyword rich content, smart image tags, and more. We also incorporated social media, a [...]
Filed Under: Blogging, Content Management, LinkedIn, Website Content, Website Design, inbound marketing
Using Social Media Well for Your Business
Posted by admin on 04/02/2010 with 0 Comments
This week I met with a new client whose experience is probably much like yours. He owns a successful smaller enterprise, and knows he “should” add social media to his marketing mix. But how, and which formats?
Which Social Networking Works?
My advice to clients is always to meet their customers where they are. If you are [...]
Using Facebook for Your Business
Posted by admin on 02/27/2010 with 0 Comments
What can Facebook offer your business? It’s just one of the new inbound marketing tools you can leverage.